Address: 670 Houze Way, Roswell, GA 30076    Phone: 770-642-4057    Hours: Mon - Thurs 10am -7pm,  Fri 10am -6pm,  Sat 9:30am - 5pm,  Sun 12pm - 4pm

Mavic Wheels & Mavic Test Center

Roswell Bicycles is one of 17 Mavic Test Centers in the USA. This means we will have a selection of Mavic Demo wheels in stock for you to try and buy. Test wheels are as follows:

  • Cosmic Carbone Ultimate Tubulars (only for people interested in purchasing them)
  • Cosmic Carbone 40 Elite
  • Cosmic Carbone SLS
  • Ksyrium SLE
  • Ksyrium Pro Disc
  • Ksyrium SLS
  • Ksyrium Elite
  • Crossmax SL 27.5”
  • Crossmax SL 29”

Here's why you want to buy Mavic wheels before you invest in some cheap, offshore knock-off. Mavic CX01 Technology delivers an integrated Wheel-Tyre System that smoothes air flow around the tyre and wheel and improves laminar airflow at every yaw angle. It enables Cosmic CXR wheels to deliver the lowest aerodynamic drag ever measured on a road Wheel-Tyre System.

The Mavic exclusive Exalith 2 technology for aluminum rims has been refined to provide a very high level of durability and braking performance in all weather conditions.

An exclusive Mavic patented concept, ISM 4D significantly reduces weight and inertia without compromising durability. Quicker accelerations, better handling and more resistance ; the right mix to make the most of any ride. The smooth profile also helps reducing aerodynamic drag ISM 4D and ISM 30 significantly reduces weight and inertia without compromising durability. Quicker accelerations, better handling and more resistance ; the right mix to make the most of any ride. The smooth profile also helps reducing aerodynamic drag.

Demo wheel usage is $75 for five days. Availability and pricing is subject to change. Call and check with the Service Department if you are interested in trying out a set of Mavic wheels.




Zipp Wheels



Long considered the gold standard in carbon wheels, Zipp wheelsets are equally at home on triathlon courses as they are on the muddy tracks of a Belgian cyclocross race.

Zipp Firecrest rims have a less pronounced bulge and maintain a near-constant width almost all the way to the spoke bed. Without giving up the proven benefits of the toroidal shape, Firecrest is the first aero profile that effectively controls airflow around the back half of the wheel.

The performance benefits are substantial. At 1,375 grams, the 202 Firecrest Carbon Clincher (32mm rim depth) is the lightest in Zipp’s Carbon Clincher lineup and is a plucky all-around performer that floats up mountains and provides superior aerodynamics on the flats and descents. The 303 Firecrest (45mm rim depth) has become the go-to wheel for the Omega Pharma – Quick-Step Cycling Team at the Spring Classics and the wheel of choice for many of the women on Team Exergy TWENTY12. With Firecrest, the 404 Firecrest Tubular (58mm rim depth) matches the aero performance of the pre-Firecrest 808 (82mm depth). And what of the 808 Firecrest? Australian Pete Jacobs provided us with the answer, blasting the 112 mile cycling leg at Kona a pair of 808 Firecrest wheels to capture the 2012 Ironman® World Championship. “The crosswinds were never blowing me across the road. I always felt in control,” Jacobs said. “During the race I was thinking, “Wow, these 808s feel great.”

Roswell Bicycles has Zipp Demo Wheels in stock for you to test ride. Contact our Service Department today and check on availablity.

Legendary Service Since 1987

About Us

We are a short drive from downtown Atlanta and carry the largest selection of bikes around. On any given day we have over 800 pre-built bicycles in stock and ready to roll out the door.  Come visit us and see why we are known for our price, selection, and legendary service.

670 Houze Way, Roswell, GA 30076

770-642-4057

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