Address: 670 Houze Way, Roswell, GA 30076    Phone: 770-642-4057    Hours: Mon - Thurs 10am - 7pm, Fri 10am - 6pm, Sat 9:30am - 5pm,  Sun 12pm - 4pm

  • 12 month finance
  • Outside Panoramic
  • New Front Pano
  • Mtb and kids
  • New Service
  • Gravel & Road
  • Back Panoramic

Legendary Service Since 1987

Bike(s) Of The Week

2020 Giant Revolt Avd 1 & 2

This is a performance gravel bike that’s equally adept at tackling paved roads or dirt. That versatility comes in handy when your ride includes a little bit of everything. It’s designed around a lightweight Advanced Composite frameset with endurance geometry, so you can tackle long, hard rides with less fatigue. A composite fork eats up bumps, and the D-Fuse seatpost and Contact XR D-Fuse handlebar absorb shocks and vibrations.

The frame is integrated for disc brakes and has clearance for larger tires up to 45c so you can float through the rough stuff. Add in some clever frame details, including the X-Defender downtube protector and smart mount system for racks and accessories, and you have everything you need for your gravel adventures.

Starting at $2,100
IN STORE

Product of the Week

Wahoo ELMNT ROAM

The Wahoo ELEMNT ROAM GPS bike computer is built for the ride. Its smart navigation features allow for on-device navigation including “Back on Track” re-routing which will get you to your destination even if you veer off course. The ELEMNT ROAM is the first Wahoo bike computer to include a color screen. When combined with the crystal-clear 2.7" Gorilla Glass© display, it makes seeing your routes and data easier, so you can go back to focusing on your ride. The ELEMNT ROAM also includes an ambient light sensor, so the screen backlight and LED lights will automatically adjust based on lighting conditions both indoors and outdoors. With a longer battery life, you can explore for up to 17 hours before you need to recharge. The ELEMNT ROAM GPS bike computer makes it simple to explore - whether you need turn-by-turn directions or just want to find the fastest way home. It’s on-device navigation features and powerful integrations are designed to help you roam with confidence.

IN STORE
$379.99

Parts & Service

Is Your Bike Ready To Ride

Is your bike ready to ride? How's the shifting? Is it smooth and reliable? Are your tires and tubes in good shape? If you're not sure, bring it in and our top-flite Service Staff will recommend the best solutions to get you back out on the road or trail.

We have Service packages for as little as $45 that will help you feel confident on your next ride Plus, unlike many shops, we have an experienced group of dedicated technicians who are focused solely on getting your bike ready to ride.

For More Information
Roswell Bicycles Has Financing Deals Available.  Ask Our Sales Staff For More Details

100% Sunglasses and Gloves in store!

How much effort do you give?

We now carry 100% eye wear and gloves!

The roots of the 100% brand date back to the early 1980’s when the popular logo graced the factory racing equipment of the biggest names in motocross.  

Thirty years later the passion for the spirit of racing remains. Today, 100% is about to inspire a whole new generation of racers and ask them the original tag line,

HOW MUCH EFFORT DO YOU GIVE?

100% now manufactures mountain biking and road cycling apparel and accessories that inspire riders to dig deeper and ride further.  The 3 time Road Cycling World Champion, Peter Sagan, is a fan so the question is... Are you ready to give it your 100%?!

Our Staff!

Why Shop Local

There are a lot of options out there to buy bikes, parts and accessories.  But remember this, do the online guys or big box retailers show up and tune your bike at the local century ride?  Do they support your local race teams or spend hours doing trail maintenance?  Nope, these guys don't give back to the local cycling community at all.  Shop local.  You will be glad you did.  

Our Philosophy

Besides doing our very best to give our customers the ultimate experience in purchasing their bicycles, we also give them our very best service and support after the sale. We've been recognized as "Best In Atlanta" numerous times.

However, we don’t believe we’ve become one of the largest bike shops in the country just by selling bicycles. We love our customers and we support them as well. We believe in cycling advocacy by being one of the most community involved bike shops in the country. You will find us out every weekend supporting events with free on-site mechanics, ride sweepers and friendly advice. We are deeply involved with RAMBO and Bike Roswell! and actively participate in the Roswell Cycling Festival, annual Ride To The Capital and Hospitality Highway 400.


- Todd Kaib, Chief Cycling Officer

The Sunday Morning Shop Ride is one of my favorites. They leave from the shop at 9:00am sharp. It's a great 43-mile loop with plenty of beautiful back roads rambling through North Fulton and Cherokee counties. The pace is quick, anywhere from 18 -22 depending on the time of the season and who shows up. The start /finish is in the bike shop parking lot, I recommend you park next door at Andrettis. Remember, wheels down at 9!

Michael Johnson

Michael Johnson

Sunday Ride Participant  --   Ride Details

Legendary Service Since 1987

About Us

We are a short drive from downtown Atlanta and carry the largest selection of bikes around. On any given day we have over 800 pre-built bicycles in stock and ready to roll out the door.  Come visit us and see why we are known for our price, selection, and legendary service.

670 Houze Way, Roswell, GA 30076

770-642-4057

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